From zero financial visibility to absolute control. How we stabilised a £3.2m revenue enterprise following acquisition out of administration.
Industry
DTC eCommerce
Revenue
£3.2m ARR
Stage
Post-Acquisition
Key Tech
Cin7 + Shopify
Following the acquisition, the business had no functioning finance environment. The new owner was attempting to rebuild the operation without any financial or operational baseline.
No inventory platform meant zero control over stock or COGS. Disconnected systems between Shopify and accounting created a data black hole.
Without a month-end close or reporting structure, the owner was making decisions based on assumptions, risking cash mismanagement.
The issue wasn't a lack of a CFO; it was an over-reliance on a junior resource performing multiple specialist roles simultaneously.
We implemented a Full Finance Stack solution, prioritising stabilisation before optimisation.
We designed a bespoke "single source of truth" dashboard that unified production data (yield & waste) with financial data (margin & cash). Within one engagement, the owner moved from reactive guesswork to proactive control.
Stock Variance
Forensic inventory control achieved via Cin7.
Month-End Close
Repeatable, audit-ready reporting cadence.
Cash Visibility
Proactive liquidity forecasting and control.
Annual Savings
Vs hiring a multi-disciplinary internal team.
Instead of hiring 1 or 2 full-time generalists, the business used the exact fractional capacity required at each specialist layer.
Total Hours Deployable
2,829 Annual BAU Hours
"Finance is no longer a risk area; it is a platform that actively supports our recovery. We went from zero visibility to margin-level control in three months."
— owner, DTC Food Group
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